Sales & marketing use cases
Leads, outreach, SEO, content distribution and support.
2 use cases
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61
Prep sales reps with AI call briefs and coaching, adding $1.5M+ ARR in a quarter
Gusto's go-to-market team built Gumloop agents that score sales calls, write pre-call briefs from Salesforce, prepare partnership reviews and flag churn risks each morning. Gumloop reports over $1.5M in added ARR in three months and a 31% higher win rate on deals prepared with the briefs.
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51
Match sellers with the right customer references using a CRM-aware agent
Samsara's marketing operations team built a Gumloop agent that checks a prospect in Salesforce, searches the approved reference list and returns ranked matches with reasons. Along with other ops agents it replaced a single-purpose tool and saves the company about $80,000 a year.